Letter-color associations are pretty cool. Most people who see 'A' think red, because when we learn the alphabet as kids, we learn A is for apple, and apples are red. Cool. This project was essentially a survey of these associations. What color is Y? What sound is J? (Sadly, never got around to the sound bit, this was more experimental.) I recently took down the live site, but you can look below for screen shots and process work.